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Social Media Health Information

Meaning

Social Media Health Information refers to the diverse and highly accessible body of health, wellness, and medical content disseminated and consumed through popular digital platforms like Instagram, TikTok, and YouTube. This information spans a wide spectrum, ranging from evidence-based public health campaigns by authoritative sources to purely anecdotal personal experiences and unsubstantiated claims by non-experts. Its highly accessible, viral, and personalized nature makes it a significant, though often unregulated, driver of public health perception and subsequent behavior.