Skip to main content

Geolocation Tracking

Meaning

Geolocation tracking is the process of determining and monitoring the real-time geographic location of an individual’s mobile device or wearable technology. In the wellness space, this data can be passively collected by health apps to correlate physical activity, sleep location, or even clinic visits with physiological metrics. While useful for personalized feedback, the collection of this precise location data introduces a significant privacy vector, particularly when correlated with sensitive health information like hormonal fluctuations or fertility windows.