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DTC

Meaning

DTC, an acronym for Direct-to-Consumer, refers to a business and distribution model in the hormonal health and wellness space where a company sells its products or services directly to the end-user without utilizing traditional third-party retailers, pharmacies, or intermediaries. This model frequently encompasses telehealth platforms for consultations, laboratory testing, and the prescription and dispensing of hormonal therapies, such as testosterone or growth hormone-releasing peptides. The approach prioritizes streamlining the patient journey from consultation to medication delivery, often emphasizing convenience and accessibility.