Skip to main content

Behavioral Science

Meaning

Behavioral Science is an interdisciplinary field that systematically investigates the actions and decisions of humans and animals through rigorous empirical research and theoretical modeling. Within the clinical domain, it applies principles from psychology, economics, and neuroscience to understand the factors that drive health-related choices, such as adherence to medication and adoption of lifestyle changes. This scientific discipline is crucial for translating complex hormonal health advice into sustainable patient behaviors.