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Attention Economics

Meaning

The conceptual framework that views human attention as a scarce, finite neurocognitive resource and its allocation as a system governed by economic principles. In a physiological context, this relates to the limited capacity of the prefrontal cortex for executive function and cognitive load, which directly impacts the hormonal stress response system. Chronic attention fragmentation, driven by pervasive stimuli, can lead to allostatic load and measurable dysregulation of endocrine homeostasis.